Song Hye Kyo Becomes Luxury Brand Fendi’s First Ever Female Actress Ambassador

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Song Hye Kyo has become luxury brand Fendi‘s first ever actress and female ambassador, showcasing her partnership in Harper’s Bazaar‘s March issue.

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According to Fendi, Song Hye Kyo was the perfect fit to become the luxury brand’s first Korean actress ambassador.

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Song Hye Kyo is an icon of this era of soft yet tough, showcasing an overflowing confidence and beauty, and she meshes well with the values Fendi is pursuing.

— Fendi

Song Hye Kyo also commented on being able to work with Fendi.

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I am very happy to become a member of the Fendi family and represent the brand. I am looking forward to the journey together with the brand in the future.

— Song Hye Kyo

In the official images released by Fendi and Harper’s Bazaar for their March issue, Song Hye Kyo can be seen wearing Fendi’s white linen dress and a floral print trench coat, the signature look for Fendi’s 2021 Spring-Summer collection. She also added the brand’s signature Peekaboo ISeeU Medium bags to accentuate her look.

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Currently, Song Hye Kyo is filming for her upcoming drama The Glory, which reunites her with Descendants of the Sun writer Kim Eun Sook.

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