“She Doesn’t Own Y2K” — Min Hee Jin Addresses Accusations Of Trying To Claim Y2K As NewJeans’

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ADOR CEO Min Hee Jin is currently in the midst of a feud with HYBE. After her explosive press conference on April 25, 2024, another interview with her was released on April 26, 2024.

In light of the multiple accusations she made against other groups for copying NewJeans, namely Belift Lab’s ILLIT, netizens have been hitting her with accusations of copying other groups. They also state that Min Hee Jin copied Y2K from America, accusing her of trying to own the concept.

They specifically brought up SPEED, a Japanese girl group.

They found similarities between SPEED and “Attention.”

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In response to this, her recent interview answered fans’ doubts.

  • Reporter: There’s people saying that anyway NewJeans used the Y2K styling.
  • Min Hee Jin: NewJeans was a group made based on early 2000s Y2K vibes, so people ask how can this be only belonging to NewJeans. I think that the argument is a little different. This is not what I’m saying, neither am I saying that I’m the greatest, what we made is the best, no. In this world and day, everyone has access to sources for contemporary cultural characteristics that came out before. What I’m saying that it depends on how you put things together with your own individual style, how you fit things together, in this generation of recreation. So to make it easy to understand, it is hard for me to say definitively, “this is mine,” in such a generation [of recreation].
  • Reporter: So you’re saying that, that was not what you meant.
  • Min Hee Jin: Yes, that was not my meaning. I didn’t mean something so simple and straightforward. I already said earlier that what they copied was my formula.
  • Reporter: So, the formula of creation, the formula of how they promoted the group, do you mean this?
  • Min Hee Jin: Well yes.

Min Hee Jin further mentions that she brought up the issue internally with HYBE, after realizing that they not only tried out a similar concept, but had copied her entire formula for producing and promoting NewJeans.

Stay tuned for more on the issue.

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