A Public Ad Of ZEROBASEONE’s Zhang Hao Earns Some Negative Reactions

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A recent advertisement for ZEROBASEONE‘s Zhang Hao has gotten some less than positive reactions for what it featured.

IMG_2256ZEROBASEONE’s Zhang Hao

One way K-Pop idols can support their favorite idols is through public advertisements. Most often, these are done in subway stations around Korea, but as K-Pop expands, ads will be placed in other, more large-scale locations.

IMG_2253

IMG_2254

IMG_2255| leetaeyongbar

Some alternatives offer large-scale results for fans who do not have a lot of money to spend on an ad. For example, some agencies offer 15-second spots for around $40 or $150 for a whole day of the ad showing periodically.

Screen Shot 2024-01-09 at 8.19.50 PMTSX offers 15-second ad spots for $40 USD. | TSX

One such ad featuring Zhang Hao has attracted some attention for its content.

In a clip shared online, a fan posted an ad that appeared in Times Square. The image is one that Zhang Hao shared on Bubble featuring the idol lying in a pool of water.

IMG_2251| Bubble

The photo is cropped, but Zhang Hao’s group and name are shown at the top.

Some did not think using that image of Zhang Hao was entirely appropriate. Usually, a performance clip will show the artist’s skills or at least have the idol’s full face shown with some message of support.

What do you think?

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