Aespa’s Dolls Set To Release Soon, But Netizens Aren’t Impressed With Their Design

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Usually when a K-Pop artist releases new merch, fans get excited to see what kind of fun designs and products will be available for them to purchase to show support for their faves. However, the most recent sneak peek of aespa‘s alleged new merch has been met with disappointment by many.

aespa-for-UPROXX-Edition-21-March-2023-Issue-documents-1aespa | SM Entertainment

Given the group’s complex lore that involves their AI counterparts and other sci-fi/futuristic aesthetics, one would probably expect their merch to be designed similarly. However, they seem to be going for more of a Y2K route with their new character designs, and while that genre is popular right now, it’s not what aespa is known for.

640b89ec80e3b7ceed0f608a_SXSW 2023 aespa Clean| SM Entertainment

These are the four characters for the group’s new merch, named Jjiminyong, Dduddaenyong, Winiring, and Mingmingie for KarinaGiselleWinter, and NingNing respectively.

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There were a few people on social media who seem to like the designs and find them cute and whimsical, which seems to be what the label was going for.

However, a post was made on an online forum that called the designs “tacky”, claiming that they look like they came from the 1990’s and are “freaking outdated”. They questioned why SM Entertainment didn’t collaborate with Sanrio or something instead to make more modern designs that better suit aespa’s style.

aespa| SM Entertainment

Comments on the post are, for the most part, in agreement with the author, though there are still some who do like the designs. Others compared them to the highly popular BT21 designs that BTS are known for.

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There haven’t been any concrete examples of what the new merch will look like yet or what form they’ll take, so maybe the designs will become more appealing to fans once more information is released!

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