Chipotle Has Officially Rebranded, And It’s All Because Of BTS’s Jungkook
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In the latest BANGTAN BOMB, the BTS members took a much-needed lunch break amidst filming for comedian James Corden‘s “Crosswalk Concert” segment for the late-night TV show The Late Late Show With James Corden.
Food was ordered and delivered from the Tex Mex fast-food chain Chipotle Mexican Grill for lunch. And, while it was maybe their first time eating from this restaurant, it soon had the members like…
Still, they weren’t quite familiar with Chipotle as it’s an American restaurant. So, there were some misunderstands on the name at first. BTS’s Jungkook thought it was “Chicotle,” and J-Hope said similarly that he thought he heard “Chocolate” at first.
What is this? Chicotle?
— Jungkook
Your browser does not support video.Jungkook and J-Hope eating lunch. | BANGTANTV/YouTube
And, ARMYs loved the members’ first-time reactions to having the iconic Tex Mex food so much so that the fandom collectively decided to recognize the name-change given by Jungkook. We will all refer to it as Chicotle rather than Chipotle from then on out.
IF JUNGKOOK SAID ITS CHICOTLE THEN ITS CHICOTLE
THAT'S IT pic.twitter.com/RAnIjkDt1m
— TanV
ia (@vantetekoo_) January 23, 2022
Well, we’re not the only ones. Chipotle—Sorry, we mean Chicotle has officially recognized the name-change and has begun rebranding on social media by changing the brand’s Twitter account’s name.
Chicotle’s Twitter also retweeted the clip of Jungkook talking about the restaurant and its food…
Chicotle’s latest tweet? The restaurant wished a good morning to the BTS members, a.k.a. “tannies.”
gm tannies
— Chicotle (@ChipotleTweets) January 23, 2022
Yeah, it’s safe to say Chicotle is one of us! It’s the ARMY social media managers’ time to shine!
Factual. -Levi
— Chicotle (@ChipotleTweets) January 23, 2022
Maybe
-Levi
— Chicotle (@ChipotleTweets) January 23, 2022
It is nice to be here
-Levi
— Chicotle (@ChipotleTweets) January 23, 2022
Exactly
-Levi
— Chicotle (@ChipotleTweets) January 23, 2022
— Chicotle (@ChipotleTweets) January 23, 2022
feels great ngl -Eve
— Chicotle (@ChipotleTweets) January 23, 2022
see u soon
— Chicotle (@ChipotleTweets) January 23, 2022
chicotle duh -Soph
— Chicotle (@ChipotleTweets) January 23, 2022
— Chicotle (@ChipotleTweets) January 23, 2022
We are Chicotle now
— Chicotle (@ChipotleTweets) January 24, 2022
— Chicotle (@ChipotleTweets) January 23, 2022
We’re loving the rebranding already!
its the bts world and we are just living in it pic.twitter.com/Cw6iYscKau
— namtiddies II hoseok’s HOE II (@NamtiddiesIi) January 23, 2022
“tannies” omg you’re one of us pic.twitter.com/6Dv2C3gr14
— ⟭⟬ ray ⁷⟬⟭ (@lilonekook) January 23, 2022
oh and if they really add and make a chicotle dish…
— sen⁷ (slow) (@sugatradamus) January 23, 2022
Now, we’re just wondering… Is there going to end up being a Chicotle x BTS collab?
One can only hope
— Chicotle (@ChipotleTweets) January 23, 2022
This, of course, wouldn’t be the first time that BTS made business social media accounts fan accounts… Read more below:
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